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TRANSFORMATION OF
IDEATION

Ideation (noun): The convergence of research, data and analytics with strategy, messaging and action. Transformation (noun): a thorough or dramatic change in form or appearance.

We’ve transformed ideation by going beyond creating ideas and seeing how they perform. We delve into the psyche of your audience. Through tools like MirrorBranding™ we listen to you and your audience, finding new ways to connect at each phase of the process – from strategy development through audience action.

OUR WORK

Yes, we’ve created award-winning work for Whataburger, Don’t mess with Texas® and Rise Recovery. But our wide array of skills and tools like our patented MirrorBranding™ process moves our work beyond awards and into the hearts of your audience. We take your message, elevate it, and get your audience engaged.

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The Office of the Texas Secretary of State runs a voter education campaign with every election season.
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Texas CASA is the statewide association for 73 local CASA programs. They work to connect each part of the CASA community and empower the local programs to perform at their highest level. At the local level, the programs recruit, train and supervise Court Appointed Special Advocate (CASA) volunteers to advocate for children involved in the child welfare system and improve their well-being.
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The Office of the Texas Secretary of State runs a voter education campaign with every election season.
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Texas CASA is the statewide association for 73 local CASA programs. They work to connect each part of the CASA community and empower the local programs to perform at their highest level. At the local level, the programs recruit, train and supervise Court Appointed Special Advocate (CASA) volunteers to advocate for children involved in the child welfare system and improve their well-being.
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TRANSFORMING
CLIENT EXPERIENCE

VIDEO
CASE STUDY

We know when it comes to results, numbers speak louder than words. We have those numbers from clients who have achieved their goals through results-driven campaigns backed up by our straightforward strategy. See how we’ve helped elevate clients through integrated campaigns, experiential promotions and hyper-targeted media messaging.

NEWS & UPDATES

Culturally-rich San Antonio is proud of its history, food and fiesta attitude towards work and play. Just like our city, we love to share our history, our experiences and share stories from the voices that have transformed our community through the ages.

Ana-Maria uses an astronaut cardboard mask. A header reads "Skyrocketing Safety: GDC's CSO Keynote Speaker at Lifesavers Conference"

Lifesavers Conference 2024: Skyrocketing Highway Safety Excellence

From April 7-9, 2024, highway safety professionals from across the nation gathered in the vibrant city of Denver, Colorado, for the annual Lifesavers Conference — the largest gathering of its kind in the United States. Among them was Ana-María Phillips, GDC’s chief strategy officer, who was a keynote speaker and brought a wealth of knowledge and strategic thinking to attendees.
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Outages and Outrage: Navigating the Spectrum of Crisis Communication

Spectrum’s massive outage in Texas disrupted businesses and individuals statewide. For over five hours, work stopped, and Spectrum's contact center was overwhelmed. Social media buzzed with frustration and speculation, while official updates lacked clarity.

As experts in crisis communications, this is a wake-up call for businesses to prepare for emergencies.

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OUR TEAM

GDC’s family of brands, including Recon Digital Media and Geomedia, allow us to create content and offer creative marketing and advertising solutions to a wide spectrum of industries, from large corporations to brand new start-ups.
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RECON DIGITAL MEDIA

Recon is dedicated to putting a human touch on digital marketing. We are a team of generalists who look at the whole picture and create digital campaigns to reach any audience. That means unlike specialists, we know a lot about a lot. From traditional digital tactics like behavioral targeting, search engine optimization (SEO) and pay-perclick (PPC) to cutting-edge experiential digital elements like addressable digital ads and VR, GDC not only brings experience in the known digital environment, but also works diligently to test areas of digital technology as they become available.

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GEOMEDIA

Geomedia is a talent-driven, full-service video production, post and interactive agency consisting of directors, producers, designers, animators, artists, developers, programmers and overachievers. They specialize in in digital motion picture acquisition, production services, post production, 3D animation, motion graphics, visual effects and interactive application development. Geomedia creates high-impact digital imagery for film, video, web, mobile and experiential media in regional, national and international markets. Support by GDC services streamlines the process in a cost-efficient way that assures alignment of brand and strategy and transformative storytelling.
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EXPERIENTIAL

GDC Marketing & Ideation’s award-winning experiential creates meaningful connections, drives sales, directly reaches and educates the public and increases ROI for recognizable brands including Don’t mess with Texas®, Texas A&M University-San Antonio and Amazon. From in-person events to socially distanced road tours with our state-of-the-art digital truck, we do it all in-house!
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LET'S WORK TOGETHER

We would love to get to know you and help you reach the audiences you need. Contact us and let us know how we can assist you.
CONTACT US