Marketing & Advertising Strategy
Our strategic services include:
Our brand development strategies are what set us apart on the marketing scene. Our patented Mirrorbranding™ process helps new and existing brands discover their mission, values and purpose.
Our on-site creative team of designers, copywriters, programmers, and producers are ready to take on any creative challenge.
We've won multiple awards and made clients for life with our creative output. These services include:
- Logo development and design
- Brand development
- Billboard, digital banner. TV and f00l campaign creation
- Messaging architecture and crafting
- Bilingual copywriting
- Art direction and graphic design
- Website design and content development
- Sales presentation and tool kit development
- Corporate communications material development
- Translation services (English-Spanish/Spanish-English)
We are proud to have professionals at GDC with extensive backgrounds in communication, journalism, and public relations. Having worked with some of the largest news publications in the country, we know the press and the press knows us. Look at what our PR professionals offer!
Our PR services include:
- Reputation assessment and management
- Communication strategy and implementation
- Crisis planning and management
- Media relations
- Blogger and influencer relations
- Special events
- Media interview training and workshops
Looking for public relations help for your organization?
Media Buying & Planning
We have an expert team of Media buyers and planners on-site to purchase airtime, strategically plan scheduling and get our clients in front of the audiences they need to reach. Look at what our media team can offer your brand!
Our team's resources include:
- Audience research through Arbitron.
- Simmons and Scarborough Media Budget Analysis
- Full media plan and placement
- Vendor negotiations
- Results measurement through Nielsen and Airbitron
- Follow up and confirmation communications
- Key success metric and ROl reporting
Ready to get your message out to the masses?
Experiential & Grassroots Services
With so many billboards, television commercials, and social ads hitting consumers, it can be difficult to cut through the noise. That’s where GDC’s award-winning experiential team steps in.
Our professional brand ambassadors will increase brand awareness and drive engagement through live events, interactive tours, digital trucks and interactive experiences consumers can't find anywhere else.
Multiple brands have benefited from these interactive engagements including:
- Don't mess with Texas®
- Child Passenger Seat Safety
- Click it or Ticket
- Texas Secretary of State's Voter Education campaign
Learn more about our team and assets at the link below.
We offer both qualitative and quantitative methods including but not limited to:
- In-depth interviews (IDIs)
- Focus groups (traditional/in person, web cam-enabled, asynchronous, and online chat)
- Quantitative surveys (telephone and online)
Recon Digital Media
When you partner with GDC, you also have access to Recon Digital Media for all your digital and social campaign needs.
Created in 2021, Recon Digital Media offers clients a guiding hand into the world of social media campaigns and digital advertising.
Our digital experts provide our clients with:
- Social media campaign creation
- Social media management
- Social media planning
- Paid social and digital campaign creation
- SEO optimization
- IT support
- Web design and hosting
GDC creatives can not only develop and design your campaigns, but we also have the ability to film commercials, shoot still photography and record audio onsite!
GDC studios offers our clients complete in-house campaign creation to fit any budget. Studio services include:
- Social video filming
- Broadcast shooting
- Voice over and radio recording
- Still photography
- Jingle creation and recording
- And more